
The splash used on this cover, is extremely different, when compared to the other two cover in which I have looked at, therefore is unconventional. The positioning of the splash, is extremely clover, as due to the visual hierarchy, the placing of the splash means that it is one of the first things in which a reader will see, which means that the film gets instant advertisement, which is the purpose of the magazine. The splash, like on the other magazine, has certain words which are in a bigger font and others which are in smaller. The reasoning behind this within this splash, is the words 'The Dark Night' is in a bigger font, as this will draw the reader into the magazine, due to the film being extremely popular and already having a fan base due to the children's series and the past films which have been made. However the words 'Batman vs the Joker - summer just got serious' are in a smaller font for a very good reason. As they are in a smaller font, it makes people look into what is written, therefore persuades people to look further into the magazine and the film as they wonder why the splash has been written like that. The splash is in a black font, which shows that there is a lot of darkness within this film, however the white border could show that although there is a lot of darkness, that good will always prevail, and beat darkness no matter how much there is, which relates to the genre of this film.
The picture used on this magazine cover takes up the entire page, which therefore means that the readers eye is instantly drawn to it, due to the size. As the image is close up, instant recognition instantly occurs, meaning that the readers, will want to look further into the magazine and film. However, this also means that due to the image used, it allows the character to look strange, which will appeal the readers, as they will wonder why he is dressed so strangely. On the other hand due to the males face being painted in a white colour and his clothing being dark, due to the contrasting colours looks aesthetically pleasing, this will also catch the eye of the audience, which may lead them to looking further into the magazine and the film. As the image is placed as a background on the cover, this does allow the impression that the image is the least important component of the front cover, which would mean this is unconventional. However this may have been done as also Keith Ledger is a very well known actor, he is not known for a Batman film, therefore the splash is needed to allow readers to associate this famous actor with this film, as this is primarily the purpose of the magazine.
The title on this magazine could be said as being the unconventional, due to it being in the same font, colour and place as the splash. This could therefore cause the reader confusion, as they do not know which to look at. However due to the title being in a bigger font, this could cause the readers eye to first fall on this, meaning that the reader is able to instantly recognise the the brand of the magazine, which could cause more readers to be attracted to the magazine, due to them knowing the brand. This could therefore mean that the film on the front cover may get more recognition, due to the reader being attracted to the title, before the splash. The colouring of the title, like the splash, could reflect that within this genre, due to the title being placed in a black font, there is a lot of darkness within this film, however the white border could show that although there is a lot of darkness, that good will always prevail, and beat darkness no matter how much there is. The placing of the title also means that, due to the visual hierarchy, it is one of the first things the reader will see.
The subtitles on this cover, are placed on the left, at the top and at the bottom. This means that like the other magazine, it frames the image, meaning that although they are placed on top of the image, it does mean that the readers eye is drawn more to the image, as the subtitle's frame it. However due to the bright or contrasting colours of the subtitles, it does mean that they stand out on the page, naturally drawing the eye of the reader. Like most subtitle's, and the splash on this magazine cover, there are words within each subtitle which are bigger than other. Like in the splash, this has been done as certain words will draw the reader to the magazine, which are usually the words in the bigger font, however others draw the reader into the magazine, which are usually the words in the smaller font. This may mean that the film on the front cover may get more advertisement, as it will have a big section within the magazine, therefore if the image or splash didn't make the reader want to read into the film, then the subtitles have persuaded them to look further into the magazine. Like most magazine cover, advertisements have also been used, which are also an element which could cause the reader to look further into the magazine, on this cover, this is placed above the title and in a big font, to allow it catch the eye of the reader and persuade them to look further into the magazine and film.